NFL Playoff Ratings Are In…And they’re BAD

NFL ratings and audience attendance have dropped dramatically since players first started protesting during the national anthem, with a new survey now finding that 33% of NFL fans have totally boycotted the league this year.

The survey was conducted by SurveyMonkey and Ozy Media, and was first publicized by Yahoo Finance. Not all are incensed about the protest, started by former San Francisco 49ers quarterback Colin Kaepernick, but nearly a third said they did so “in support of Donald Trump.”

From Yahoo Sports:

The survey, conducted from Dec. 8—11 of 2017, polled a national sample of 1,726 adults ages 18 and up. It found that 1,233 of those people identifed as football fans.

The survey then asked the football fans: “Did you purposely stop watching or attending NFL games this season for any reason?” 33% of respondents said yes.

That group, which the survey labeled as “boycotting,” was asked why, and was given multiple options. Note: Respondents were allowed to select multiple answers; they were not asked which was the biggest factor, just which factors contributed.

They answered as follows: 32% said they stopped watching or attending NFL games “in support of Donald Trump”; 22% said “in solidarity with players kneeling”; 13% said “no interest in the teams playing”; 12% said “in support of Colin Kaepernick”; and 11% said “news about traumatic brain injuries among players.” Another 8% said “games are boring.” 46% chose “some other reason.”

The results also show an interesting difference between male and female respondents: more men said they turned away from the NFL in support of Trump (35% to 25%), while more women said they did it in support of the players kneeling (30% to 17%) or in support of Kaepernick (17% to 10%).

According to the survey, 32% of the boycotting group said they stopped watching NFL games “in support of Donald Trump.” One must wonder how many of those who chose “some other reason” stopped watching the games before President Trump weighed in on the controversy.

It makes sense for this group to boycott the NFL. The NFL obviously stood behind the player protests and continued to allow them despite outrage from fans.

What’s hilarious to me is that some people claim they’re boycotting the NFL “in solidarity with players kneeling.”

The survey dares ask what people think of player traumatic brain injuries. What about the respondents who said they support NFL players and agree with the NFL for standing behind player protests but want to show “solidarity” by boycotting them? There’s something seriously wrong with this particular group of survey respondents. Their reasoning is complete nonsense.

Sports Illustrated, meanwhile, shows how playoff games have suffered over the past year:

The NFL had a disastrous weekend when it came to ratings. Numbers have been down all season and it was more of the same for the wild-card games. The biggest surprise was that the best game (Panthers-Falcons) had the biggest decrease year over year. Yes, markets were a big factor, but that was a competitive and entertaining game. Here’s the breakdown:

Titans-Chiefs (14.7) was down 11 percent versus last year’s Raiders-Texans game.

Falcons-Rams (14.9) was down 10 percent versus last year’s Lions-Seahawks game.

Bills-Jaguars (17.2) was down 10 percent versus last year’s Dolphins-Steelers game.

Panthers-Saints (20.4) was down 21 percent versus last year’s Giants-Packers game.

Boycotting former fans largely blame the protests for their decision to stop watching NFL games, whatever side they took on the matter.

Since the fans who supported the kneeling players and the NFL’s decision to allow the protests to continue boycotted them anyway (for whatever reason), it’s clear that the NFL sided with the wrong crowd, and their ratings plummeted as a result.

H/T: The Daily Wire